Nicola Valley BC welcomes Bass Coast Music Festival Celebrating it's 15th year. Held on traditional, ancestral unceded territory of the Nlaka'pamuz & Syilx people. Thousands of people from around the world travel to our valley each year. Let us welcome and show our amazing hospitality to all who attend Bass Coast Music Festival in the Nicola Valley BC. Making sure that they want to come back year round and make Merritt BC their number one destination tourism spot.